Bottled Water Brands

Statistics reveal that more than 50% of Americansnot provided in the list only if the laboratory has been
prefer to drink bottled water and that from 1988 tocertified with the Safe Drinking Water Act
1998, the sales of bottled water tripled to about 4Regulations for testing of water. However, the plant
billion annually.must submit the state or country certification
Almost all the states require all bottlers andnumber as well as the name and address of the
distributors of bottled water to obtain a permit fromlaboratory while submitting the application. The leading
the concerned department of health and humanbrands in the market are the PepsiCo and Coca cola.
resources in the office of environmental healthPepsi and Coke each produce a single bottled water
services. This is to ensure that the bottled water isbrand in the retail premium PET segment in the
from an approved source, which is properlyindustry. PepsiCo's Aquafina, which is exhaustively
protected, is properly labeled about the source,filtered with no added minerals, is considered to be in
tested for potential contaminants and inspected tothe number one position with an increasing number of
verify that it is bottled in a sanitary manner. Bottlingsales. Coke's Dasani, which has a mineral mix, is a
plants can be in-state bottling plants or out-of stateclose second in the market. Nestlé's Perrier and
bottling plants. In-state bottling plants are permittedDanone's Evian follow close to these two leading
to use any laboratory from the facilities provided bybrands. Bottled water provides a safe alternative to
the department of health and human resourced.tap water. All different bottled water brands offer
Alternatively, they can use an out of state laboratoryunique flavors for consumers.